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Ford to launch a small car in India, the Figo

This is what Ford’s new car for the Indian market looks like. It’s fresh and attractive – a sure shot recipe for success indeed. We take a closer look… 


 
First glance reveals a rather familiar design for the Figo – and if you think you’ve seen it before, blame it on the C-Max. Yes, the car has a face that is extremely similar to the large hatchback that Ford unveiled at the Frankfurt Motor Show and sports the Blue Oval’s distinct design personality. All the way from the uniquely shaped headlights down to the front grille, the face is the representation of new Ford models throughout their product portfolio. In many ways in fact, it even harks back in visual similarity to the Ford Ikon as well.

The overall design is rather chunky and muscular with neat accents and details all around. The flared wheel arches and the kink running between them front to back ad a strong sense of character. The rear is rather pretty too with the vertically stacked tail lamps and shapely rear window. All in all, the Figo isn’t an overly radical design – it is in keeping with large hatches available from other manufacturers in the country – which is a good thing. The Indian populace should find ready acceptance to the design. Interiors seem fresh as well from the little that the released images show.

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